Recent appointments
Trustpilot
Senior product designer
April 2023 to Present
Feedr
Lead product designer
Dec 2022 – Mar 2023
Perkbox
Senior product designer
Jan 2022 – Dec 2023
London based product designer with 10+ years of experience turning problems into considered, human-centred solutions. My work spans across AI agents, data platforms, editorial systems, and digital products that scale.
Projects
Selected work spanning B2B analytics, fintech, and employee experience.
Trustpilot
2025, 2026
AI assisted custom dashboard
Modular, role-relevant dashboards that turn review data into strategy.
Trustpilot
2024, 2025
Analytics platform
Chart-led analytics that made exploration intuitive and insight-driven.
Gaia
2022
Members’ web app
Inclusive, support-first IVF experience that earned trust before commitment.
Gaia
2022
Design system
Translating brand vision into a scalable product system.
Perkbox
2022
Reporting data
Transforming static reports into trustworthy insights.
Feedr
2023
Onboarding experience
Unifying a fragmented onboarding flow.
Info
I’m a product designer with a background in architecture and a philosophy rooted in modernist design– where clarity, function, and purpose guide the form. I believe good design is ideological as much as it is practical. It begins with intent, responds with intervention, and serves both people and the systems they move through.
To me, design is a thinking discipline. Whether working with complexity, scale, or AI-powered tools, I aim to create digital experiences that feel thoughtful, precise, and human.
More info
Recent appointments
Trustpilot
Senior product designer
April 2023 to Present
Feedr
Lead product designer
Dec 2022 – Mar 2023
Perkbox
Senior product designer
Jan 2022 – Dec 2023
London based product designer with 10+ years of experience turning problems into considered, human-centred solutions. My work spans across AI agents, data platforms, editorial systems, and digital products that scale.
Projects
Selected work spanning B2B analytics, fintech, and employee experience.
Trustpilot
2025, 2026
AI assisted custom dashboard
Modular, role-relevant dashboards that turn review data into strategy.
Trustpilot
2024, 2025
Analytics platform
Chart-led analytics that made exploration intuitive and insight-driven.
Gaia
2022
Members’ web app
Inclusive, support-first IVF experience that earned trust before commitment.
Gaia
2022
Design system
Translating brand vision into a scalable product system.
Perkbox
2022
Reporting data
Transforming static reports into trustworthy insights.
Feedr
2023
Onboarding experience
Unifying a fragmented onboarding flow.
Info
I’m a product designer with a background in architecture and a philosophy rooted in modernist design– where clarity, function, and purpose guide the form. I believe good design is ideological as much as it is practical. It begins with intent, responds with intervention, and serves both people and the systems they move through.
To me, design is a thinking discipline. Whether working with complexity, scale, or AI-powered tools, I aim to create digital experiences that feel thoughtful, precise, and human.
More info
Recent appointments
Trustpilot
Senior product designer
Apr 2023 to Present
Feedr
Lead product designer
Dec 2022 – Mar 2023
Perkbox
Senior product designer
Jan 2022 – Dec 2023
London based product designer with 10+ years of experience turning problems into considered, human-centred solutions. My work spans across AI agents, data platforms, editorial systems, and digital products that scale.
Projects
Selected work spanning B2B analytics, fintech, and employee experience.
Trustpilot
2025, 2026
AI assisted custom dashboard
Modular, role-relevant dashboards that turn review data into strategy.
Trustpilot
2024, 2025
Analytics platform
Chart-led analytics that made exploration intuitive and insight-driven.
Gaia
2021
Members’ web app
Inclusive, support-first IVF experience that earned trust before commitment.
Gaia
2021
Design system
Translating brand vision into a scalable product system.
Perkbox
2022
Reporting data
Transforming static reports into trustworthy insights.
Feedr
2023
Onboarding experience
Unifying a fragmented onboarding flow.
Info
I’m a product designer with a background in architecture and a philosophy rooted in modernist design– where clarity, function, and purpose guide the form. I believe good design is ideological as much as it is practical. It begins with intent, responds with intervention, and serves both people and the systems they move through.
To me, design is a thinking discipline. Whether working with complexity, scale, or AI-powered tools, I aim to create digital experiences that feel thoughtful, precise, and human.
More info